There has been a lack of success in enabling nonprofit organizations to use websites as strategic, interactive stakeholder engagement tools, according to prior studies (e.g., Kent, Taylor, & White, 2003; Saxton, Guo, & Brown, 2007). Perhaps this is one of the reasons why social media has become popular among non-profit organizations around the world. Facebook,…
Author: Harriet Opoku
With over ten years of experience in the Ghana television industry, I am a Digital Communicator with a BFA in film and television production, as well as a MA in development communication. I am currently enrolled in the MA applied communication program at Fitchburg State University. My expertise includes content creation, marketing, and audience engagement. I have consistently delivered innovative solutions while keeping a close eye on the bottom line as a collaborator and a creative thinker. In the past seven years, I have created advocacy documentaries for brands such as USAID-Ghana, UNICEF Ghana, IFDC, AGRA, Ghana Ministry of Agriculture, Swidish broadcasting corporation, and Ecobank Ghana, among others.