{"id":967,"date":"2016-04-18T12:37:59","date_gmt":"2016-04-18T16:37:59","guid":{"rendered":"https:\/\/eiq.knx.mybluehost.me\/website_78d26930\/bigdatacourse?p=967"},"modified":"2016-04-20T21:50:07","modified_gmt":"2016-04-21T01:50:07","slug":"commodification-power","status":"publish","type":"post","link":"https:\/\/jjsylvia.com\/bigdatacourse\/commodification-power\/","title":{"rendered":"Commodification &amp; Power"},"content":{"rendered":"<p>Demographics are valuable data because it is very helpful knowing what audience to target. For example, when shopping online, almost every time you have to put in personal information when making a purchase. If I could own demographic information I would sell it to companies that sell goods and services. I would do so by making sure that products match the demographic needs of the different companies. Information such as gender, age, and even household income could be very beneficial when owning a business.<\/p>\n<p>I do think companies are justified to take this data. After all nothing is free. We cannot expect to get things without giving anything, and in this case, it\u2019s data. On the other end, we have also become so used to putting personal information online, so if we blame anyone, it would be us for giving the information out so easily. I know I typically don\u2019t think twice about giving my information away online. Mainly Facebook has most information on me, and I often find myself \u201clogging in with Facebook\u201d on other sites, allowing the access to my information from Facebook. Facebook is by far getting the most out of my electronic activity because it basically has access to my life. Facebook knows my personal information, my location, my friends, access to my camera roll, and more.<\/p>\n<p>When it comes to app, I would say that my location is given out most frequently. For some of them I find it very necessary, and for others not so much. For example, I have a coupon app downloaded on my phone called retail me not. When first downloading this app is asked to have access to my location, so I will receive notifications when I am near a store that has a current coupon out. I find this fair because it is benefiting me by getting me great deals. I am giving the app my location information as it allows me great deals, so it&#8217;s a fair trade in my opinion. \u00a0I also choose to allow my Fitbit app access to my location, for the exercise feature. \u00a0When using this feature\u00a0when running, it marks a trail on the map to show where I ran, the distance, and time. \u00a0I wouldn\u2019t say it\u2019s necessary for apps such as Instagram and Facebook to ask for access to your location unless you feel the need to post your location on pictures, but that isn\u2019t benefiting me in anyway, so I do not.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Demographics are valuable data because it is very helpful knowing what audience to target. For example, when shopping online, almost every time you have to put in personal information when making a purchase. If I could own demographic information I would sell it to companies that sell goods and services. I would do so by<br \/><a class=\"moretag\" href=\"https:\/\/jjsylvia.com\/bigdatacourse\/commodification-power\/\">+ Read More<\/a><\/p>\n","protected":false},"author":7,"featured_media":969,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,1],"tags":[],"class_list":["post-967","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-assignment","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/posts\/967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/comments?post=967"}],"version-history":[{"count":3,"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/posts\/967\/revisions"}],"predecessor-version":[{"id":1047,"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/posts\/967\/revisions\/1047"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/media\/969"}],"wp:attachment":[{"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/media?parent=967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/categories?post=967"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jjsylvia.com\/bigdatacourse\/wp-json\/wp\/v2\/tags?post=967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}